Content update & design concept of an eBook for Lexware |
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In the last year, artificial intelligence (AI) has found its way into many areas and brought about major changes. Find out more about how this technological revolution is affecting the behaviour of search engine users and what this means for Google. … Continue reading
Link building remains a critical component of SEO success, even as the search engine optimisation landscape continues to evolve. Search Engine Journal’s comprehensive State of SEO 2024 report, based on feedback from 3,890 SEO experts, reveals valuable trends and methods that will determine the effectiveness of link building strategies in the coming year. Here’s a … Continue reading
The Google Core Update of August 2024 has attracted the attention of many website operators and SEO experts. Google has emphasised that this update is particularly aimed at promoting useful and trustworthy content. Find out more about the core update. … Continue reading
Usability ensures that your website visitors are satisfied and can easily access all the content they want to see. Learn here how to implement usability correctly and what you should pay attention to! … Continue reading
YouTube is now firmly established as a search engine, similar to Google and Co. For this reason, you can also perform search engine optimization on this platform. The YouTube algorithm contains certain factors that influence the visibility of individual videos. What exactly these look like and how you can influence them, you will learn below. … Continue reading
You should definitely consider content seeding as an online marketing strategy for you and your brand or company, because it makes a valuable contribution to the off-page optimization of your website. It involves strategically placing high-quality content where it will generate reach. Click here to read more about it. … Continue reading