Search Engine Optimization

YouTube SEO – Your videos on the way to more visibility!
YouTube SEO – Your videos on the way to more visibility!

YouTube is now firmly established as a search engine, similar to Google and Co. For this reason, you can also perform search engine optimization on this platform. The YouTube algorithm contains certain factors that influence the visibility of individual videos. What exactly these look like and how you can influence them, you will learn below. ... Continue reading

25 min
The 1×1 of SEO texts – Insights from practice
The 1×1 of SEO texts – Insights from practice

SEO texts are texts on the internet that have been specifically optimized so that search engines can find or understand them better. This works by answering search queries with keywords in the text, that sends Google the signal that the content is relevant to the respective search query. ... Continue reading

18 min

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